Jessie Lin

Talk to Jessie about growing paid, owned and earned channels – she loves all things digital marketing. Her areas of specialty are performance, experimentation and behavioural marketing. She’s strategic yet hands on.

Currently Jessie leads the growth initiatives at Stockspot, Australia’s largest online investment advisor. Outside of work, she is also active in the mentoring space. She loves sharing knowledge through storytelling and interactive discussions.

Jessie has worked in health, technology and aviation, and holds a Bachelor of Commerce (Marketing and Finance) from UNSW. She is passionate about empowering consumers to make the right decisions, using simple and engaging communications. Jessie has recently been shortlisted in the 2021 Women In Finance Awards (Thought Leader of the Year).